Software Sales
Setting Comp and Quota for Your First Provider-Facing Sales Reps
How health-tech companies should structure base, variable, and quota for their first provider-facing reps. Benchmarks from real placements, with caveats.
7 min read
Medical Sales Industry Information
Explore the latest insights and updates on the medical sales industry through our MDliaison blog. We cover trends, challenges, and innovations shaping the sector, offering valuable information for professionals and companies alike. Stay informed and ahead in the ever-evolving medical sales industry with our expert analysis and industry news.
Pharmaceutical Sales
Your Pharma Rep Quit Mid-Launch. Here's the 72-Hour Playbook.
A territory vacancy during a pharma launch costs more than any other vacancy you'll have. What to do in the first 72 hours, and what not to do.
6 min read
Physician Liaisons
When to Convert Your Contract Physician Liaison to a W2 Hire (and When to Leave It Alone)
Your 1099 physician liaison is producing referrals. Should you bring them in-house? The signals that justify conversion, the ones that don't, and the math.
7 min read
Outsourced Sales
CSO Pricing Models: What You'll Actually Pay in 2026
FTE pricing, hourly contracts, and commission models compared. What pharma and device companies actually pay CSOs in 2026, and where the hidden fees sit.
7 min read
Medical Sales
AI Assistants Are Our Top Self-Reported Discovery Channel — Ahead of Google (n=51)
Marketplace data from 51 healthcare hiring inquiries: 31% self-reported finding us via ChatGPT, Claude, or Copilot — ahead of explicit Google at 27%. Methodology, caveats, and what B2B healthcare marketers should measure.
8 min read
Physician Liaisons
Can You Pay a Physician Liaison a Referral Bonus? What the Anti-Kickback Statute Actually Allows
You want to reward a physician liaison for growing referrals. Here is why the obvious way to do that creates anti-kickback exposure, and how to structure liaison compensation cleanly.
10 min read